BC
Career profile
Brenda Colón
Customer-Centric Lifecycle Marketing Leader | Driving Retention & Revenue in B2C & B2B | Expert in Cross-Channel Journeys
United States
Career path.
AnthropicB2B lifecycle marketing
Sep 2025 - Present- HubSpot
Principal Lifecycle Marketing Manager
Feb 2024 - Apr 2025 - Handshake
Head of Student Lifecycle Marketing
Jan 2022 - Nov 2022 - Handshake
Senior Email Marketing Manager
Mar 2021 - Jan 2022 - Intercom
Sr. Account Based Marketing Manager
Feb 2020 - Mar 2021 - Intercom
Manager, Customer Lifecycle Marketing
Sep 2018 - Feb 2020 - Fundbox
Lifecycle Marketing Lead
Mar 2017 - Sep 2018 - Chegg Inc.
Lifecycle Marketing Lead
Jan 2016 - Mar 2017 - Chegg Inc.
CRM/Email Marketing Lead, Learning Services
Apr 2015 - Jan 2016 - Chegg Inc.
Marketing Manager, High School
Jul 2014 - Apr 2015 - LeapFrog
Sr. Manager, International Marketing and Merchandising
Feb 2013 - Jul 2014 - LeapFrog
Sr. Online Marketing Manager - Digital Content
Jul 2012 - Feb 2013 - LeapFrog
CRM Marketing Producer
Nov 2010 - Jun 2012 - National Association of Chain Drug Stores (NACDS)
Director, Marketing and Web Development
May 2007 - Oct 2010 - e-Centives
Account Manager
Jan 2006 - Jan 2007 - Vacation.com
Online Product Manager
Feb 2004 - Aug 2006